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Everything you need to know about incorporating floral arrangements at your next event

by Matt Glen
January 25, 2023
in Wedding
0

There’s something magical about thoughtful floral displays at an event and for many, they are one of the most essential components. There are several things to consider when choosing the perfect flowers for a big occasion and we’ve compiled this post to share everything you need to know about incorporating floral arrangements at your next event.

Without decorations, your event set-up may look a little lacklustre, if that’s the look you were going for, feel free to skip this post. There’s no denying that floral arrangements make a huge impact, and they can also be used as a backdrop – perfect for those Instagram photos! At the end of the day, you are only limited by your imagination, but here are some friendly tips to help you create a display to remember.

Consider the event and the aesthetic you are looking to achieve

Before organising your floral arrangements for your event, you first need to work out what kind of look you are trying to achieve. What is the event for? Does it pertain to a certain colour theme such as Christmas which is traditionally red and green? If it doesn’t, it’s a good idea to choose a few colours that work together. Once you have these decided, you can then organise your floral arrangements.

The best location to create maximum impact

Consider the layout of your location when deciding where the flower arrangements will create the greatest impact. For example, you want your display to be easy to see and in an accessible spot rather than being away from everyone and everything hiding in a poky corner. The purpose of having floral arrangements at your event is to make an impact.

If you are serving food and you want to place flower arrangements on the table or nearby, ensure that your floral choices aren’t overly aromatic to prevent them from overtaking the smells of your cuisine.

The flowers you’d use for a casual event can differ greatly from those of a formal event. Here is some more information on choosing the right flowers for both:

Formal events

For a formal event or one that you are looking to create a high-end look, it’s worth consulting with a florist that specialises in event floristry. Floral arrangements on a large scale require a certain level of skill and expertise and many will require professional mounting. While you could try to do it yourself, the quality may not be high and this can leave you feeling disappointed at the end of it. Professional florists have the qualifications and experience to create masterpieces for all kinds of events and they can work collaboratively with you to come up with the most spectacular display imaginable.

For casual events

A casual event is very subjective, what one person may think is casual, another may think is fancy. You can organise the arrangements yourself or hire a professional. A professional will likely be more expensive however, it is one less thing you have to organise for the event and you can be sure that your arrangements will turn out exactly how you want them.

Common types of flower arrangements for events

Floral arches

Floral arches aren’t only for weddings, they are a striking and adaptable design element that can be used for a variety of events. Whether you’re having a baby shower, engagement party, work event or product launch, a floral arch not only gives your event the wow factor but it makes for an appealing backdrop for photos. If your event is for work-related purposes, incorporating your brand name into the arrangement is great for free advertising. The people attending your event will take photos with the floral backdrop that includes your brand and then likely post them on social media.

You can use colours that complement your brand’s logo or go for something completely different – it’s entirely up to you.

Floral Centrepieces

Centrepieces are a timeless floral display that are as popular today as they were decades ago. The centre of the table is typically where centrepieces are placed, however, they can also be added to display tables, grazing tables, refreshment tables and so much more.

Party favours

Party favours aren’t just for weddings and kids’ birthdays. If you have a baby shower, product launch or work event, why not add a small bouquet in the top of each party bag? It’s an impressive idea that is sure to be a talking point at your special occasion.

Tips for creating the best floral arrangements at your event

Choose flowers that are in season

To save money and to ensure the flowers you select are of the absolute best quality, it’s worth choosing flowers that are in season when your event is on. This means that they will be accessible. Another tip for saving money when it comes to floral arrangements is to use primarily foliage throughout the display with pops of flowers rather than flowers alone. You can still create a spectacular look using greenery.

Gather inspiration

The best way to nail your floral brief for your event is by gathering inspiration before ordering your flowers. You can do this by screenshotting styles you like, cutting out arrangements you’ve seen in magazines and you can even gather colour samples to compare them to the flower styles and arrangements you like.

Ask for advice from a florist that specialises in event floristry

It’s smart to speak to an event florist wollongong that specialises in event floristry when considering flowers for your event. They have the expertise to understand the logistics involved with certain displays and they can advise you on what arrangements will work best given your colour choices, specific requirements and the overall look you are trying to create.

Speak to the event florist experts at Mrs Gibbons Flowers

Our clients are undoubtedly diverse. We work with you to personalise your flower arrangements to your specific needs.

We can create original concepts or enhance the idea you’ve given us with florals that encapsulate your vision in its entirety. We service both the Brisbane area and the South Illawarra region. For more information, contact our friendly team at Mrs Gibbons Flowers, we would love to hear from you and help you create the ultimate floral designs for your event.

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